few days ago my brother took me to an article published in Zurich homes to live (if you care to read the whole article next month you can browse the magazine online directly from the site).
The article says things that I obviously already knew, macon that touch of flair that makes you cry (even to yourself, no matter what!): Ooooooooh! But what place ficooooo! For example it says: " Contemporary art, design and great architecture signed Calatrava, Foster and Le Corbusier. The first Swiss city breaks all records. From ' efficiency, well known, the quality of life . We have no doubt: TRAVEL IN ZURICH .
of similar items I've already read, first, for example, on D of the Republic. So reading this piece, one gets the idea of \u200b\u200ba city (and therefore of Switzerland) always at the top, with a high quality of life, creativity and efficiency go hand in hand, offering visitors (and, presumably, citizens) living standards and very high culture.
Moreover, Switzerland is famous throughout the world, as well as the usual watches, chocolate and cheese, for architecture and design. I wonder why those who live here the experience is so the polar opposite. It almost always has the impression to live in a property where time has stopped, and words such as trends, innovation, avant-garde, but also culture, I am not sure what she thinks about the inexperienced expat catapulted inisvvizzera!
points, at least in my opinion, are two: a regional marketing splitting, which is a great sales skills, creates an image of itself extremely positive, minimizing or even erasing defects and flaws (which there are, eh, and many are well). That same ability is missing some of Italy, which with an artistic and cultural heritage among the richest in the world, a better climate on average, a simply divine and varied cuisine, a potential human and Switzerland, but only if the dreams, gives out an image of itself, poised between the ridiculous and grotesque. This same inability is reflected on the people in my opinion: if you talk to a Swiss, a German, an American Facciani always seems to work great, abbian incredible skills in a thousand fields, are always on the short piece, then if you know them better, or even just know that they really work, how they live, what know, the scaling is almost immediate and abrupt.
But it can not be just a matter of image, after all. I really believe that there is a split personality in this country. A high sensitivity and advanced aesthetics, beauty, design by a powerful elite, and widespread indifference and ignorance (not in the pejorative sense, but lack of awareness and sensitivity) by the majority. I mean there are amazing buildings, homes near nothing short of horrendous, unconventional and interesting young designers, alongside a bunch of people who all live in the same way, following the same rules, the same habits, dressing in the same modo, senza porsi domande, con pochi interessi. Ci son mostre interessanti, non quanto quelle italiane, (perché, ribadiamolo: quanto offre Milano in un fine settimana in Svizzera lo si vede forse in un anno), ma come al solito, pubblicizzate alla grande! Ma i musei non son mai pieni come da noi. Le persone escono pochino, non amano il teatro, le mostre, insomma mediamente son tutto tranne che intellettualmente curiosi. Non credo di essermi espressa al meglio, ma mi piacerebbe pensare se voi avete avuto un'impressone simile e cosa ne pensate.
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